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Communications of the ACM

ACM Opinion

Why You Shouldn't Be Freaked Out By What Marketers Know About You

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Becky Burr of Neustar

"Part of the problem is that we don't always do a great job of explaining precisely what we're doing or how we're ensuring . . .privacy," says Neustar's chief privacy officer Becky Burr.

Credit: Business Wire

Becky Burr, chief privacy officer of Neustart, a cloud-based information services and analytics company, discusses the firm's privacy-by-design policy, public misconceptions about data collection, and what she does to safeguard her information.

From Business Insider
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